Privacy Policy

This Privacy Policy describes how your personal information is collected, used and shared when you visit or make a purchase on scuderiprime.com (the site").

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect some information about your device, including information about your web browser, IP address, time zone and some of the cookies installed on your device. Additionally, as you browse the Site, we collect information about individual web pages or products you view, which websites or search terms directed you to the Site, and how you interact with the Site. We refer to this automatically collected information as "Information. on the device ".

 We collect device information using the following technologies:

- "Cookies" are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information on cookies and how to disable cookies, visit http://www.allaboutcookies.org.

- "Log File" tracks the actions that occur on the site and collects data including IP address, browser type, Internet Service Provider, referring / exit pages and date / time stamps.

- "Web beacons", "tags" and "pixels" are electronic files used to record information on how you browse the site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit / debit card numbers used), email address and telephone number. We refer to this information as "Order Information".

When we talk about "Personal Information" in this Privacy Policy, we are talking about both Device Information and Order Information.

By using our website, you (the visitor) agree to allow third parties to process your IP address in order to determine your location for the purpose of currency conversion. You also agree to have this currency stored in a session cookie in your browser (a temporary cookie that is automatically removed when the browser is closed). We do this so that the selected currency remains selected and consistent when browsing our website, so that prices can be converted into your (visitor's) local currency.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information we generally collect to fulfill any order placed through the Site (including processing payment information, arranging shipping and providing invoices and / or order confirmations). We also use this order information to:

- Communicate with you;

- Review our orders for potential risk or fraud; And

- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information we collect to help us identify potential risks and fraud (in particular your IP address) and, more generally, to improve and optimize our Site (for example, by generating analytics on how our customers browse and interact with the site and to evaluate the success of our marketing and advertising campaigns). 

SHARING OF PERSONAL INFORMATION

We share your personal information with third parties to help us use your personal information, as described above. For example, we use Shopify to evolve our online store - you can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the site: you can read more about how Google uses your personal information here: https://www.google.com/intl/en/policies/privacy/ . You can also choose to opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other legitimate request for information we receive, or to otherwise protect our rights.

 BEHAVIORAL ADVERTISING

As described above, we use your personal information to provide you with targeted advertising or marketing communications that we believe may be of interest to you. For more information on how targeted advertising works, you can visit the education page of the Network Advertising Initiative ("NAI") at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work .

You can opt out of targeted advertising by using the following links:

- Facebook: https://www.facebook.com/settings/?tab=ads

- Google: https://www.google.com/settings/ads/anonymous

- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance opt-out portal at: http://optout.aboutads.info/.

DO NOT TRACK

Please note that we do not alter our site's data collection and usage practices when we see a "Do Not Track" signal from your browser.

YOUR RIGHTS

If you are a resident of Europe, you have the right to access the personal information we hold about you and to request that your personal information be corrected, updated or deleted. If you wish to exercise this right, please contact us through the contact information below.

 Furthermore, if you are a resident of Europe, please note that we are processing your information in order to fulfill any contracts we may have with you (for example if you place an order through the Site), or otherwise to pursue our legitimate business interests listed above. Also, please note that your data will be transferred outside of Europe, including Canada and the United States.

DATA STORAGE

When you place an order through the Site, we will keep the Order information for our records unless and until you ask us to delete this information.

THE CHANGES

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. 

MINORS

The site is not intended for anyone under the age of 18.

CONTACT US

For more information on our privacy practices, if you have any questions, or would like to make a complaint, please contact us by email at info@scuderiprime.com and we will try to answer you as soon as possible.